What Is Fashion and Why Is It Important?

Fashion is a form of art that expresses beauty and grace. It can also convey a message about the individual wearing it. This is why it is so important to get your style in line with how you want to be perceived. Your Personal Stylist can help you discover who you are and help you show that off through your style choices.

Whether you want to be perceived as a hipster, a fashionista, a rocker or a traditionalist, your image is a reflection of your personality and attitude. It is a way to communicate with the world that you are someone worth knowing and who deserves respect.

It can reveal your group membership as a member of a certain social class, age, location, occupation, or even sex. In high school, for example, the styles worn by goths, skaters, preps and herbs can give a person away as a member of one group or another.

Some people choose to follow the latest trends in order to be fashionable, while others consciously avoid following them. In recent decades, print and electronic media have given a great deal of attention to fashion and its followers, who are known as fashionistas or fashion victims.

Some clothes are made specifically for an individual, as in haute couture or bespoke tailoring. More often, however, they are designed for the mass market, especially casual and everyday wear, which is commonly referred to as ready-to-wear or fast fashion. The clothing industry is globalized, with designers creating styles in one country, manufacturers producing them in many countries, and retail outlets selling them worldwide.