Entertainment is anything that holds the attention and interest of an audience or gives pleasure and delight. It can be an idea or a task, but is likely to be one of the activities that have developed over thousands of years specifically for this purpose. It is a consumer activity and requires audience passivity. Bates and Ferri (2010) define entertainment as an activity that can be understood objectively, encompasses communication between text and audience from an external stimulus, offers pleasure, requires an audience to exist and is passive in nature. The word entertain is derived from the Latin intertenere, where the prefix inter means “inside” and the suffix tenere means to hold inside.